Olorunnisola oladokun Eric

*Summary: Brainrot Humour on Social Media (2026)* *What it is:* Brainrot humour = random, repetitive, nonsensical videos and memes that go viral because they’re absurd. The joke is that there is no joke. *Why it’s trending:* 1. *Short attention spans* – TikTok/Reels favor 3-10 second chaotic clips over long stories. 2. *Algorithm boost* – Confusing videos get rewatched, so platforms push them more. 3. *Irony culture* – Gen Z/Gen Alpha find low-effort, weird content more “real” than polished posts. 4. *Inside jokes* – Phrases like “skibidi,” “delulu,” “let him cook” build community for those who get it. *Impact:* - *Positive*: New creativity, online bonding over shared absurdity. - *Negative*: Worries about reduced focus and “low-value” content. - *Bigger shift*: Humour now runs on vibes and speed, not punchlines. *One-line takeaway:* In 2026, social media rewards fast, weird, shareable chaos more than traditional jokes.