NEW TRENDS IN MARKETING

New trends in marketing are as follows:

1.Rural marketing

2.Mass marketing

3.Referral marketing

4.Niche marketing

5.Ambush marketing

6.Online marketing

Explanations

1.Rural marketing: This is a new trends in marketing which involves moving product or service to rural areas in other to enhance their standard of living and making profit.

2.Mass marketing: This involves selling same product to all market without any attempt to target a particular market.

3.Referal marketing: This is a new marketing tactics where an existing or old customer refer new ones.

4.Niche marketing: A new trend in which a marketer identify a segment or target market yet to be discovered by competitors and satisfy.

5.Ambush marketing:A new trend in which a company use publicity value of an organised event to sell a product without any financial contribution to the event.

6.Online marketing: also known as internet marketing is the use of internet to communicate and promote sales.